Jelawang Capital Features Soft Space: An Unconventional Path from Malaysian Startup to Global Fintech Platform

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Jelawang Capital published a feature on our CSO and co-founder, Chris Leong, tracing how the company scaled from a 2012 Malaysian startup into a payments infrastructure platform operating across 30 markets and serving over 90 financial institutions and partners worldwide. 

The piece examines how we established a series of global firsts, including partnering with PayNet on the world’s first SoftPOS with PIN deployment and becoming the first provider to achieve end-to-end SoftPOS certification globally. 

It also covers our entry into Japan through partnerships with transcosmos, SMCC, and JCB, and our selection by the Tokyo Stock Exchange for the Asia Startup Hub programme in 2025. 

Read the full interview here